Hip hop icon and personal hero Jay-Z debuted his Concept GMC Yukon Denali SUV this year. I'm sure y'all been hearing "Jay-Z blue" in some of his songs. Actually, this is in reference to the signature color exuded on the Yukon all shiny and Jigga.GMC decided to go with Jay-Z as he is one the Hip Hop community's elder statesman, having successfully made it through the game.
“Automotive design, entertainment and fashion have had a profound influence on each other and American culture for generations,” said Ed Welburn, vice president of GM Global Design. “We’re pairing a music icon, Jay-Z, with an automotive icon, the GMC Yukon Denali. Our Global Color Studio worked with Jay-Z to develop a fresh, vibrant color that matched his goals and aesthetics. The paint uses a high degree of reflective materials that helps evolve the blue color spectrum.”Well what you expect from teh Jiggaman? Known almost throughout the entire globe, Jay-Z has redefined commercial success in the form of music that we all love. Hip Hop music.
Jkewlz out!
